Give locals something they can’t find anywhere else
In encouraging more people to shop locally, it helps if a clear point of difference compared to shopping online or in other towns can be offered. Having a niche offering…
If you are operating your own ‘business’, and you a struggling to gain traction in your local market, part of the solution may be right in front of your eyes. The word ‘business’ can give you a few clues, and in particular, in the first two letters….B-U. That is, “BE YOU”!